TheSocialGeeks Episode 14 - Two Personalities
With our new audio connection we discuss multiple personas in social networks, the new Blackberry App Store, iPhone 3.0 update and more.. Our advertiser for this episode is CertFX. Your online source for computer certification preparation materials.
The roundtable discussion with Caleb Elston, Sarah Perez, Wayne Sutton, Corvida, and myself (IdoNotes). Just at 1:00 in length.
Find articles on our topics by following our groups bookmarks on Diigo here.
The roundtable discussion with Caleb Elston, Sarah Perez, Wayne Sutton, Corvida, and myself (IdoNotes). Just at 1:00 in length.
Find articles on our topics by following our groups bookmarks on Diigo here.
Download | Duration: 01:00:12
Posted by IdoNotes at 3/27/2009 12:27 PM 
Categories: RoundTable
Tags: roundtable Blackberry Facebook iPhone
Categories: RoundTable
Tags: roundtable Blackberry Facebook iPhone
Very informative discussion. Regarding integration of networks, isn't it in Facebook's best interest for Twitter not to work well with Facebook? It seems like your paradigm is that all of these networking sites should work together to serve your social networking needs. But each of these sites also wants you to be their customer and not their competition's customer. They want you generating data on their site so that they can sell ads to you based on that data. So for me, Twitter and Facebook have different functions. I used to update Facebook statuses with the Twitter app, but I came to find the issue that Sarah raised: it wasn't always relevant to the Facebook audience. Facebook statuses weren't designed to accept links, hashtags and other media. It was a different philosophy. It was always more personal. This is evidenced by the fact that people still add 'is' to their Facebook status. Twitter users have shed this all together, because Twitter is a public profile. The fact that we actively block some people from our Facebook statuses proves that the status is not always meant to be public.
Sarah's assumption seems to be that redundancy across these different sites is a good thing. But if people are your fan, they're going to find your post in one place, probably on Twitter, first. So what's the use of seeing a link post in three different places? More interesting would be to use the sites differently, non-redundantly so that fans visit each of the sites for different reasons. One of the first questions you ask when designing a message is, who is my audience?
Twitter and Facebook create captive audiences, but different kinds of captive audiences. You talk to those audience in different ways. Facebook to me is a network of people I've met in real life. I usually don't friend people I haven't met more than twice. Twitter is mostly people I don't know in person. It's designed that way. After 1000 followers or so, no one is going to know all of their followers personally. So the two sites have distinctly different functions and I think they'll continue to grow in different directions.
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I think you make a good point about using sites for different audiences and I agree that for some people this is fine.
However, in this day of information overload, if you want to promote your own content, you have to put yourself out there. You can no longer assume that people will type in "www.yourwebsite.com" to read/view/interact with whatever it is you've created. Instead, you need to make sure that people have an opportunity to see it, no matter where they are - Twitter, FriendFeed, Facebook, an RSS Reader, on their mobile phone, etc. Simply stating "sorry, if you want to follow me, you have to use X" no longer works.
Facebook needs to do a better just with letting people create public personas though - these new public profiles are half-a**ed and broken.
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Just want to comment on the audio. Sounds great now...Thanks for the improvement.
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